We've NEVER given this much away for FREE before
The YOU Factor Edit
BECAUSE THE ALGORITHM CAN’T REPLICATE WHAT ONLY YOU CAN BRING
If I wanted to covert 10 clients in the month of August, this is exactly what I'd do:
I’D MAKE SURE MY PROFILE WAS OPTIMIZED FOR CONVERSIONS.
To start, your bio text should be clear and actionable and the links in your bio should lead people directly where you want them to go rather than to 50 different freebies that keep them from investing in your paid offer.
I’D CREATE A CONTENT CALENDAR THAT ALIGNS WITH YOUR GOAL.
Your entire month, the weeks within the month & each individual day of content should all work together to achieve the goal of gaining 10 new clients. Fail to plan, plan to fail.
I’D UTILIZE THE CONTENT FORMATS MOST OPTIMIZED FOR CONVERSIONS.
Considering your goal is to convert 10 new clients, focus primarily on Carousels that shift beliefs and prove your expertise, static posts that drive action, and longer face-to-camera Reels that build trust.
BUILD CREDIBILITY
All of your content should include credibility + proof of the results you help your clients achieve. Client stories, testimonials, results, etc.
I’D USE CONVERSION-FOCUSED CALL TO ACTIONS.
Your captions should include call to actions that drive traffic to your DMs or a next step where you can capture the leads.
I’D FOCUS ON MY DMs.
I'd intentionally follow up with past leads and start sales conversations with new leads sitting in my DM inbox. Voice memos only!
I’D SELL IN STORIES.
Post Instagram Stories that include interactive elements so you can see who's engaging with your business/interested in learning more. Start a DM conversation with all poll/question box/swipe bar responders.
AND MOST IMPORTANTLY…
I wouldn't worry about new followers, high Reach or high Views.
I'd focus solely on driving my current followers to my DMs and encouraging engagement.
If your goal is to Reach new people or gain a certain amount of new followers, that requires a different strategy.