New Year. New PLAN for Growth.
We hope your new year has gotten off to a great start!
As you look ahead and consider your business goals in 2026, it's important to consider what worked and what didn't work in 2025. We specifically encourage you to consider your social media content strategy, as we know that your health coaching business growth relies on the use of social media.
The reality is that most people who use social media for business purposes aren't considered “successful” (whatever that means). Check out these statistics we pulled from various internet sources.
The percentage of social media users who "make it" (e.g., achieve significant success, such as earning a full-time living or experiencing a major business breakthrough through their posting) is extremely low—estimated at around 0.2% or less globally. This figure is derived from recent data on the creator economy:
There are over 5.4 billion active social media users worldwide as of 2025.
Approximately 200-207 million people identify as content creators (a subset of users who actively post with the intent to build an audience or monetize).
Of these creators, only about 4-13% earn more than $100,000 annually, depending on the survey—equating to roughly 8-26 million people.
Narrowing to those earning a full-time living (often defined as six figures or a sustainable income), estimates range from 2 million (older data) to 11.6 million, with an average of around $179,000/year for full-timers.
If we consider these statistics to be at least close to accurate, you can see that it's extremely challenging to grow your social media following in a way that supports your business goals.
In short, just winging it doesn't cut it.
You need a plan. Our expertise in the social media space shows us that while there are several things to consider when growing your social media account or following, there are a few things that matter most:
Consistency. You don't have to post every single day to be consistent, but you do have to show up each week so your audience knows what to expect.
Quality content. You need content that hits home for people. Can you solve their problem? Is what you're saying useful?
Authenticity. Most health coaches look the same, let's be honest. You need content that allows you to show up as YOU. Followers will keep scrolling if you look like every other health coach out there.
The good news is that WE HAVE THE SOLUTION! The Social Society for Health Coaches was strategically created to address all of these suggestions and more!
With 12 high-quality Reel templates + trending audio + captions each month, we can help alleviate much of the struggle that comes along with growing your business on social media. Not only are the templates and captions high-quality, but they're also customizable, so you can set yourself apart!
Did we mention our membership is also affordable for all coaches, regardless of the size of your business?!
If you left 2025 feeling defeated in the social media space, you need a new plan. Fortunately, we do the work for you. The Social Society for Health Coaches IS the plan. All you have to do is subscribe!
If you're ready to get started and set yourself up for success in 2026, subscribe today!
If you'd like a sneak peek before committing, check out our FREE sample week of Reel templates + captions!
Have questions? We're here to help you decide if The Social Society is right for you and your coaching business! If you still have questions, comment below!
Already a subscriber? Join our affiliate program and receive a 10% commission for each member you refer for EVERY MONTH they remain in the membership!